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Listing Category:
Marketing & Growth
High Growth Handbook
November 16, 2024
Covering key topics including the role of the CEO, managing your board, recruiting and managing an executive team, M&A, IPOs…
Purple Cow: Transform Your Business by Being Remarkable
November 16, 2024
In 2002, Seth Godin asked a simple question that turned the business world upside down: What do Starbucks and JetBlue…
Winning with Data: Transform Your Culture, Empower Your People, and Shape the Future
November 16, 2024
Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization…
Traction: How Any Startup Can Achieve Explosive Customer Growth
November 16, 2024
Why do so many startups fail? According to entrepreneurs Gabriel Weinberg and Justin Mares, most failed startups don’t get off…
Scientific Advertising
November 16, 2024
Scientific Advertising is an important work on advertising from the early 20th century and is still used today by those…
Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
November 16, 2024
In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond…
Traction: Get a Grip on Your Business
November 16, 2024
Do you have a grip on your business, or does your business have a grip on you? Don't let common…
Building a StoryBrand: Clarify Your Message So Customers Will Listen
November 16, 2024
Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This…
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
November 16, 2024
"A breakthrough book. Wonderfully applicable to about everything in life." —Nassim Nicholas Taleb, author of The Black Swan “Veins of…
They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer
November 16, 2024
A revolutionary marketing strategy proven to drive sales and growth They Ask You Answer is a straightforward guide to fixing…
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